Mobile is the New Black: Importance of Mobile Traffic

Do you remember India’s $3,60 smartphone, a gadget that is cheaper than your cup of coffee? There is no surprise that a huge number of people use smartphones to access their favorite content, so mobile traffic is valuable. Smartphones are competitively cheaper than any other gadgets with access to the internet: laptop, tablet or even your brand new smart kettle. At Affilight we believe it is high time to optimize sites and advertising strategy to meet mobile demands. We highlight 5 main points that any webmaster should keep in mind: