Buying and selling of advertising space on a digital platform have been a manual exercise so far. This was a static method, with no guarantee that the visitor to that website would find an ad worthwhile. That led to the advent of programmatic advertising.
The webmaster has to keep track of all the updates in the search algorithms. He also has to make his website stand out so that it can attract visitors. That is why SEO (search engine optimization) holds the key to a successful digital marketing strategy. And this is the reason why novices can’t entrust it. […]
As you know Affilight is an affiliate network for publishers, advertisers and agencies. From their side all looks really simple: they just need to sign up and start to work. But what exactly can Affilight suggest you? It is time to lift the veil of secrecy. Follow me to know more about Affilight and our […]
People are no longer shy of being seen speaking to their phones in public. No, they haven’t started to consider their mobile to be a human. They are just using the convenience of voice search. A high percentage of internet searches today is done using voice search. Read below about the importance of voice search […]
Topic generator is a useful tool for inspiration. Why? Blogs are a great way to make a website engaging and interesting. You can use a blog to make a website more useful. This adds value to the static content of a website. Visitors to the website can take part in the discussions. The webmaster can […]
Google Chrome has gained a large share among the web browsers. It is the most common web browser all around the world. It has taken more than half of market share according to the recent research. It’s no surprise that now Google Chrome has his own ad blocker. There have been many ads recently which […]
The Internet has drastically changed the marketing strategy of a business. Today, the website is considered as one of the strongest marketing strategies to promote one’s brand and engaging more and more customers. If you wonder why people leave websites fast, we are ready to tell you.
The invasive trend of social media has taken over the marketing techniques of the companies. The old school banners and hoardings for publicity aren’t the best options anymore. Instagram is thus one such social media app which has taken over the hearts of people.
Every browser comes with a set of great extensions that makes your browsing experience all the more effective. Google Chrome is one of the most widely used browsers; the assortment of SEO extensions it offers is commendable. However, you may have to scavenge from the entire bunch of Chrome extensions to find the best ones. […]
Every SEO company that is dedicated to optimizing their client’s website by deciphering algorithms, searching for hacks for link building etc., must have felt a jerk after hearing about Mobile-first Indexing. After a thorough research on search engine optimization, Google surprised you by introducing mobile- first indexing. Mobile-first indexing is Google’s new approach to making […]